From Beach to Billboard: BMA Models’ Summer Style Secrets

From Beach to Billboard: BMA Models’ Summer Style Secrets

Summer is here, bringing with it sunshine, longer days, and a whole new vibe for fashion and photography. For models, this season isn’t just about enjoying the warmer weather; it’s about adapting your look, harnessing the natural light, and channelling that effortless summer energy into every shot. At BMA Models, we know how to transition seamlessly from a relaxed beach day to a high-fashion billboard campaign. Want to know our secrets?

  1. Embrace Natural Radiance

Summer calls for a lighter touch. Heavy makeup can look cakey and uncomfortable in the heat, especially on a busy set.

  • Keep foundation minimal or opt for tinted moisturiser/BB cream. Focus on evening out your skin tone rather than masking it.
  • Go for glow: Use liquid or cream highlighters on your cheekbones, brow bone, and cupid’s bow to catch the natural light.
  • Subtle pops of colour: Think peachy blushes, bronze eyeshadows, and tinted lip balms or sheer lipsticks in summery shades. This enhances your features without overwhelming them.

  1. Hair That Handles the Heat

Humidity and sweat can be a model’s worst enemy. The key is to work with your hair’s natural texture and ensure it stays camera-ready.

  • Invest in good anti-frizz products and heat protectants.
  • Embrace natural waves or loose curls that look effortlessly chic.
  • Be prepared for quick changes: Pack hair ties, bobby pins, and a small brush. A sleek ponytail, a messy bun, or a sophisticated braid can instantly transform your look and keep you cool.
  • Sun protection: Just like your skin, your hair can suffer from sun exposure. Consider leave-in conditioners with UV filters.

  1. Wardrobe: Light Fabrics, Smart Layers

Even if a shoot calls for layers, summer styling means thinking about breathability and movement.

  • Prioritise natural fabrics: Linens, cottons, silks, and light denims are your best friends. They’re comfortable, breathable, and photograph beautifully.
  • Strategic layering: A light blazer over a tank top, or an open shirt over a swimsuit, adds depth without unnecessary bulk. These pieces can be easily added or removed as needed for different shots.
  • Colour palette: Bright colours and pastels pop against summer backdrops, but classic whites, creams, and earthy tones always look sophisticated.

  1. Skincare is Your Foundation

A healthy summer glow starts with great skin. This is non-negotiable for models.

  • Hydrate, hydrate, hydrate: Drink plenty of water throughout the day.
  • Sun Protection Factor (SPF): Apply a broad-spectrum SPF daily, even on cloudy days, and reapply frequently, especially during outdoor shoots. Sunburn is a no-go.
  • Moisturise: Keep your skin supple and radiant with a good quality moisturiser, paying attention to exposed areas like your décolletage, arms, and legs.
  • Post-sun care: If you’ve been exposed to a lot of sun, use soothing lotions to keep your skin calm and hydrated.

  1. Confidence and Energy: Your Best Summer Accessories

Ultimately, what truly shines through in any summer campaign is your energy. The warmth of the sun should reflect in your smile, your eyes, and your overall presence. Bring an optimistic, relaxed, yet professional attitude to every set, and that summer vibe will be undeniable.

Ready to soak up the sun and ignite your modelling career?

Join the BMA Models Family This Summer!

If you’ve got that radiant summer energy and are ready to take your look from the beach to the biggest billboards, BMA Models wants to hear from you. We’re looking for fresh faces eager to shine this season and beyond.

Click here to apply to BMA Models and let’s make your summer modelling dreams a reality!

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